What's In A Twinkie?

Mmmm, Tasty Chemicals
A new book 'deconstructs' a Twinkie and analyzes all 39 ingredients. Industrial-strength junk food, anyone?

"March 5, 2007 issue - As Steve Ettlinger dropped down a Wyoming mine shaft, plummeting 1,600 feet in an open-mesh cage, he wondered how many other food writers had ever donned hard hats and emergency breathing equipment in pursuit of a story. But it was too late to turn back. He'd promised his editor a book tracing the ingredients in a Hostess Twinkie to their origins—and one of them was down this shaft. At the bottom, he and his hosts climbed into an open Jeep and hurtled for 30 terrifying minutes through pitch-black tunnels. Their destination: the site where a mineral called trona—the raw ingredient of baking soda—was being clawed out of a rock face by giant machines. "To say that this does not suggest Twinkies or any other food product would be an understatement," observes Ettlinger. "There you are at an open rock face, wondering why they do all this for the sake of a little snack cake."

The rest of the story at MSNBC.com